About PSC Finance
Entrepreneurship is one of the surest paths to a better world. Too many founders fall short of their potential not because of their idea or effort, but because nobody gives them clean financials and a real plan.
PSC Finance exists to fix that.
How It Started
After six weeks in the corporate world, our founder, Aaj, realized he could not spend his life working with people who were not excited about what they were building.
He made a simple rule for his career: only work with people who are passionate about their work and trying to make the world better.
He found those people in entrepreneurs.
Very quickly, he saw the same pattern over and over again: brilliant founders with real traction and no one to help them manage, understand and guide the finances of their organization. PSC Finance was created to be that partner.
“I have never before in my 30 year career experienced such a simple, straightforward and holistic approach to financial management”
-PSC Client Miriam Jones
The Philosophy
When founders have clean numbers and a clear plan, good things happen for their business, their team and the world they are trying to build.
Your finances should be simple and empowering, not confusing or intimidating. We cut the jargon, explain what the numbers are saying in plain language and help you see the whole picture of how your business is performing.
The goal is not to turn you into an accountant. The goal is to give you enough clarity and context to make confident decisions.
“Aaj was a savior that came in at at the right time when we needed him. He really treats our organization like it's like it's his organization. Like he's actually the CFO.”
- PSC Client Jeremy Moore
Meet Aaj
Aaj, our founder, has over a decade of experience designing, managing and providing accounting and financial services for founder-led businesses.
He has worked with all kinds of start-ups and small businesses, from pre-revenue teams to established companies with eight-figure revenue. That experience lets him spot patterns quickly and separate noise from signal.
Today, he leads a small, senior team with backgrounds ranging from early-stage start-ups to Big Four accounting firms, focused on giving clients professional-grade accounting and CFO-level analysis at a fraction of the cost of hiring in-house.
“I wholeheartedly recommend PSC Finance to any business seeking exceptional consulting and financial services from an intentionally extraordinary human”
-PSC Client Charlie Stewart